Symbol Set: The Five

Human Senses

In this project, my task was to develop a family of symbols, with each symbol representing one of the five human senses. The project was divided into several assignments, starting with research where I defined three adjectives to build my brand from. Next, I designed my black and white symbols and started my color exploration. The final step of the assignment was to design threeroot/determinate symbols using one of my selected sense icons.

Verb Symbol Set: Color

Smelling
Seeing
Hearing
Tasting
Touching

Verb Symbol Set: Black & White

Smelling
Seeing
Hearing
Tasting
Touching

Root/Determinant Symbols

Petting Instructions
Don't Touch The Glass
First Aid Tent

Process:

After researching the five human senses, I decided on the adjectives simple, bold, and playful to build my brand upon. I wanted to find a design solution that would be engaging to both children and adults alike, exploring these ideas in 125 sketches.